Marketing Automation Software

Brevo

France

French all-in-one marketing platform (formerly Sendinblue) with email campaigns, SMS, automation workflows, CRM, and transactional email. Includes drag-and-drop workflow editor and pre-built templates.

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Mautic

Open Source

Open-source marketing automation platform, self-hostable on EU infrastructure. Powers several EU-based managed services (Friendly Automate, Webmecanik, Aivie). Maintained by the Mautic community.

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Friendly Automate

Switzerland

Swiss email marketing and automation service based on the open-source platform Mautic. Enables sending emails through automation workflows and building templates in a visual editor. Friendly is a Mautic partner.

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User.com

Poland

Polish marketing automation software that also includes CRM, live chat, and appointment scheduling. Features a modern UI and simple drag-and-drop editor for workflow building.

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Encharge

Bulgaria

Bulgarian marketing automation tool with a modern UI, easy-to-use workflow builder, predefined templates for common use cases, and API/JS client for custom events. Integrations for HubSpot and Salesforce CRM.

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Sparklane

France

French marketing automation software that engages customers at the right moment by analyzing them based on their activity, business data, market data, and customizable criteria.

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Webmecanik Automation

France

French marketing automation software based on open-source Mautic. Provides a managed EU-hosted service with customer success support.

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Carts Guru

Spain

Spanish marketing automation software with tools for creating automated workflows using conditions to engage customers via email, SMS, and Facebook Messenger.

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Aivie

Switzerland

Swiss marketing automation tool based on open-source Mautic, with a built-in form builder and a Swiss-hosted managed service.

Key Features